#Choose
Real
Life
Client: Vaseline APAC | Agency: Ogilvy Singapore
CCO: Nicolas Courant, Melvyn Lim
Creative Director: Gui Camargos
ACD: Ria Ocampo
Copywriter: Winona Wee
Art Director: Melissa Ho
With Vaseline, you don’t have to choose between an amazing life and caring for your skin.
But during the COVID-19 pandemic, we utilised existing assets to rewind our brand message to one that’s relevant to the times: The best way to care, is to stay home.
But during the COVID-19 pandemic, we utilised existing assets to rewind our brand message to one that’s relevant to the times: The best way to care, is to stay home.